The Asha Touch series phones already come preloaded with games from developers like EA Sports, Gameloft, Rovio, NAMCO Bandai. Zynga is the latest developer to join the S40 bandwagon.
Nokia has been cleverly marketing its low-end Asha Touch phones as smartphones, but in essence these devices run a feature phone OS. By bringing popular applications to the S40 fold, Nokia is able deliver a smartphone like experience at ultra-low price points. This also enables Nokia to undercut local Android OEMs and at the same time Nokia does not sacrifice the end-user experience.
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