Google acquires Meebo to integrate it with Google+

Web chat service provider Meebo has been acquired by Google. The terms of the deal have not been announced but it was earlier rumored to be valued by Google for $100 million. Meebo had recently launched Meebo bar that enabled site owners to not only share more of their content and engage with users but also deliver ads.
Meebo announced the acquisition on its blog.

We are happy to announce that Meebo has entered into an agreement to be acquired by Google! For more than seven years we’ve been helping publishers find deeper relationships with their users and to make their sites more social and engaging. Together with Google, we’re super jazzed to roll up our sleeves and get cracking on even bigger and better ways to help users and website owners alike.

Google is looking at integrating Meebo’s team with its own Google+ team, where its experience could either be used to spread Google+ to non-Google sites beyond the +1 button or to monetize with its expertise to deliver ads along with social experiences or both. Google gave the following statement to TNW confirming Meebo’s integration with Google+.

We are always looking for better ways to help users share content and connect with others across the web, just as they do in real life. With the Meebo team’s expertise in social publisher tools, we believe they will be a great fit with the Google+ team. We look forward to closing the transaction and working with the Meebo team to create more ways for users to engage online.